Nada, a wanderer without meaning in his life, discovers a pair of sunglasses capable of showing the world the way it truly is. As he walks the streets of Los Angeles, Nada notices that both the media and the government are comprised of subliminal messages meant to keep the population subdued, and that most of the social elite are skull-faced aliens bent on world domination. With this shocking discovery, Nada fights to free humanity from the mind-controlling aliens.
'Hell' is the name of the hero of the story. He's a prisoner of the women who now run the USA after a nuclear/biological war. Results of the war are that mutants have evolved, and the human race is in danger of extinction due to infertility. Hell is given the task of helping in the rescue of a group of fertile women from the harem of the mutant leader (resembling a frog). Hell cannot escape since he has a bomb attached to his private parts which will detonate if he strays more than a few hundred yards from his guard.
A group of terrorists, led by a Brit and a psycho (in a great performance by "Rowdy" Roddy Piper) take control of the Hoover Dam and demand $25 million or they will kill civilians and dam workers they have taken hostage. But the terrorists didn't count on Sheriff Jacob Harper, (Don "The Dragon" Wilson), an ex-Army Ranger whose father is one of the hostages. But after the FBI takes over the the crisis, and relieves him of his duties, he must take on the terrorists by himself and save his father and any hostages that are still alive.